Every time you go to a website or read a tweet or post on Instagram, YouTube, or Snapchat, you are viewing or creating a message sculpted by the medium. As a content strategist, it is my job to make sure that exciting content is strategically created and published in the right medium with a targeted message aligned across all platforms. Strategic content yields desired, measurable results.

This portfolio contains samples of my professional work as a content strategist, project manager, content manager and editorial lead. Each tab contains individual work campaigns involving different facets of implemented content strategy. In each sample, my work is part of a team effort.

I serve in roles from editorial director and team project manager to actual hands-on editorial work inside the content management system (CMS). I implement content strategy from strategic planning to team leadership to the creating of dynamic, awesome interactive content. I have chosen samples that reflect the breadth of my work.